nucmednet Chapter 82: Opening Day Box Office 4000 Million
Chapter 82: Opening Day Box Office 4000 Million
He then discovered that his Weibo private messages had been flooded with messages.
I clicked on it and took a look.
It turns out that the reason was the movie giveaway post he had previously shared. Some netizens commented that they wanted to see his abs and tagged him, saying not to hide them. He was completely dumbfounded.
Huh? Wasn't I giving away movie tickets in a raffle? How did it turn into abs? And how did they know I have abs?
So he clicked on the profile picture of the pinned comment account that had been pushed to the top by netizens, and browsed through its Weibo post history.
Oh, it's Assistant Xiao Hong.
Han Ziming was about to ask whose alt account it was when it turned out to be Xiao Hong's main account. She really knows how to stir things up; she can't even hide it anymore!
But after thinking about it, he realized this was a publicity opportunity!
So I replied to the comment:
"We need to pay more! But if the total viewership for the finale of 'The Beginning' on January 4th breaks 3 billion, ^_^, we'll arrange it immediately!"
After posting on Weibo, he ignored it.
However, Han Ziming found that his WeChat was also constantly ringing.
He opened it and took a look.
The WeChat group for the TV series "Take My Brother Away"
Chat messages, 99+
Wow, that's impressive! You have so much to talk about.
Han Ziming opened the WeChat group.
I took a look.
It turns out that this group of people were excited because they were trending on social media.
That's true, they're all young people.
But Han Ziming forgot that he was also a young man.
The group was chatting animatedly.
Peng Peng: I woke up to find that our movie was trending on social media!
MaiMai: Bro, you're going to be famous! @PengPeng
Pengpeng: Sis, you're going to be famous too! @Maimai
Wen Muye couldn't stand it anymore: Are you two putting on an act here?
Peng Peng: Hahaha (awkward laugh.jpg emoji)
Xiao Hu: Director Wen, you're famous now too!
At this point, Xiao Wang posted a screenshot of a marketing article featuring actresses such as Han Ziming, Zhao Yingbao, and Jing Tian.
Xiao Hu: Mo Ge is still the best! He can trend on social media anytime, and he's always with a big star!
Zhou Ye got angry when he saw this: Stop chatting! I'm already on my way to the roadshow, don't be late!!!
Xiao Hu: Trembling with fear.jpg (emoji)
Xiao Wang: Luckily, I've been doing a roadshow in Yanjing these past two days. Traveling is tiring.
Pengpeng: Coming right away!
Xiao Hu: +1
Han Ziming: Thank you all for your hard work on the roadshow.
.......
After Zhou Ye's antics, the group chat quickly quieted down.
On the other hand, Fumino also assembled a group of directors [aiming to shoot a high-quality blockbuster].
Besides Han Ziming, the cast also includes Wen Muye, Wu Jing, Guo Fan, Xu Zheng, Ning Hao, and Huang Bo, all of whom were directors at last night's premiere.
A group of people were saying things like the movie would be a box office hit, Wen Muye's film was well made, and Han Ziming's script was good.
Han Ziming gave a few perfunctory replies and then fell silent.
......
Meanwhile, the group of film industry moguls, known as the "busy filmmakers' exchange group," remained completely silent.
That's true. The box office figures for the first day haven't come out yet, so there's not much to talk about. Everyone says they're extremely busy, so they must be very occupied.
As for the celebrities who attended the premiere last night, they all posted on Weibo to recommend the movie to their fans, and Han Ziming left messages to thank them one by one.
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And so, Han Ziming stayed at Jinmao Mansion to rest. It was a weekend, and tomorrow was New Year's Day, so why not rest!
With nothing else to do, he started tinkering with the roof of his house.
What he had previously told Zhang Ruonan was to add a shed on the roof, or more accurately, to build a pavilion.
But this matter needs to be reported to the property management and relevant departments first to see if it is legal and whether they will allow it before we can take action.
There is online debate about whether "Take My Brother Away" is a comedy or a tragedy.
After netizens spent the whole morning watching the movie in theaters, the truth came out all at once, and soon even passersby found out.
The media also took the opportunity to publish marketing articles, releasing videos of Han Ziming interacting with audience members at the premiere.
For example: "Shocking! Rising star director Han Ziming actually threatened the audience at the premiere and plotted to deceive the public!"
Passersby took one look and exclaimed, "Wow!"
This combination of shock, public opinion, and exaggerated headlines is very much in the style of Hong Kong!
Driven by curiosity, netizens clicked in to take a look and felt that Han Ziming was quite adept at having fun.
The movie seemed to be of good quality; many people cried, which attracted a lot of passersby to watch it.
Those who have already seen the film left comments such as:
"Editor, Han Ziming is a scheming dog, but you're a real dog. This headline is truly dog-like. Thumbs down!"
"Didn't he say he was going to put his heart into making it? The movie only grossed tens of millions, what's there to brag about! He's trying to fool the netizens!"
"Upstairs, it's obvious they're joking. The movie's only been out for one day, what are you thinking? If this movie makes hundreds of millions right from the start, what's the point of other directors?"
"Yes, anyway, I think Han Ziming's script is well-written, and Director Wen's direction is also excellent!"
"I agree. I don't know if they put their heart into it, but it made me cry. It was pretty good!"
"I've seen too many campus romance dramas, this brother-sister type of campus story is quite rare. Mai Mai and Peng Peng's acting is pretty good!"
"The author did a great job revising it; that line 'You left me behind' was absolutely devastating..."
"When I read the comic before, the opening scene was exactly the same as I imagined, but I really didn't expect Mai Mai and Peng Peng to act so movingly. I held back and held back, but in the end I couldn't help but cry."
"Honestly, even though I don't have an older brother, I used to argue a lot with my older sister when we were little, and I suddenly miss them a bit!"
Han Ziming also browsed the comments and found that although netizens called him a dog, they didn't seem to mind.
Anyone with a discerning eye can tell from the video that this is a joke. If it were really going to happen, the marketing team would have planned it from the beginning and wouldn't have announced it on the spot.
At 8 p.m., Han Ziming saw that the movie's real-time box office had reached 3000 million, and he guessed that the box office for the day would be close to 4000 million at most.
Only by maintaining the film's popularity and generating buzz will more people be able to watch it.
Once the quality is up to standard and the reviews are positive, more casual viewers will naturally come to check it out.
So he planned to launch a Weibo marketing campaign tomorrow to boost popularity during the holiday. He briefly discussed it with Li Feng and asked Li Feng to cooperate with the promotion tomorrow.
Soon, the next day, January 1, 2017, New Year's Day, the sun was shining brightly.
On December 31st, the movie "Take My Brother Away" grossed 40 million yuan at the box office, and the overall rating was pretty good, showing potential to be a dark horse!
But Han Ziming had big ambitions, so he began to take action.
At 10 a.m., he took Zhou Ye and got into Lao Wu's car and drove off.
Fortunately, Zhou Ye was doing a roadshow at a movie theater in Yanjing these past two days, which allowed me to find the time to cooperate with him in making things happen.
Along the way, the streets were filled with a festive atmosphere, with red flags and people's laughter intertwined.
About ten minutes later, the car arrived at a nearby shopping mall, and the two of them put on masks and got out of the car.
Han Ziming pulled Zhou Ye through the bustling crowd, bought two cups of milk tea on the first floor of the mall, and then went to the cinema on the fifth floor.
He bought two tickets for the movie "Take My Brother Away," and ten minutes later, he dragged Zhou Ye into the theater to watch the movie.
As for why Zhou Ye was chosen, it was obviously to generate buzz for the movie.
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